Thursday Thoughts On Advertising 107

Agile Marketing

#ThursdayThoughtsEvery Thursday we look at the trends/updates/interesting articles found in the Marketing + Advertising + Tech industry. Each submission is presented by a different MA+A employee and covers various topics applicable to our business. The following are professional opinions, summaries or both. This week we’ll look at: Lean Management vs Agility, Facebook Ads Increase Heavily For […]

Marketing Department Structure: 4 Ways To Achieve Success

Marketing Department Structure: 4 Ways To Achieve Success The marketing department structure has changed significantly over the past 10 years, and even more so in the past 6 months. The marketing department responsibilities have gone from the age of the ‘Big Idea’ and a staff of 20 where brand awareness reigned king, to the scrutiny […]

Thursday Thoughts On Advertising 106

Advertising & Marketing Analytics

#ThursdayThoughtsEvery Thursday we look at the trends/updates/interesting articles found in the Marketing + Advertising + Tech industry. Each submission is presented by a different MA+A employee and covers various topics applicable to our business. The following are professional opinions, summaries or both. This week we’ll look at: An Unstable Q4 TV Ad Market Is Pushing Up Ad […]

Thursday Thoughts On Advertising 105

Digital advertising wars

#ThursdayThoughtsEvery Thursday we look at the trends/updates/interesting articles found in the Marketing + Advertising + Tech industry. Each submission is presented by a different MA+A employee and covers various topics applicable to our business. The following are professional opinions, summaries or both. This week we’ll look at: Advertisers Eye Q4 With Guarded Optimism, Facebook’s CRO Says […]

Thursday Thoughts On Advertising 104

Digital Advertising Strategy

#ThursdayThoughtsEvery Thursday we look at the trends/updates/interesting articles found in the Marketing + Digital Advertising + Tech industry. Each submission is presented by a different MA+A employee and covers various topics applicable to our business. The following are professional opinions, summaries or both. This week we’ll look at: The 49ers Digital & Social Strategy to […]