MA+A Welcomes Google to Ybor City for Oct. 16 talk, limited free RSVPs available now.

MA+A Welcomes Google to Ybor City for Oct. 16 talk, limited free RSVPs available now.OCTOBER 16 – YBOR CITY Networking And Happy Hour On The MA+A Balcony To Follow It’s not breakfast anymore. McKay Advertising + Activation’s Thursday morning chats with Google are evolving into a Friday afternoon affair at Co-Work Ybor, a multi-purpose space […]

Camels, Geico, and another shakeup in radio ad buying

Camels, Geico, and another shakeup in radio ad buyingAdAge pointed out that Katz Radio Group is starting to sell radio spots on its programmatic exchange, with Geico making the first buy this week. Katz sells ad space on behalf of radio networks like CBS, Cumulus, Entercom, iHeartMedia and Cox Media Group, among others. It represents […]

Must Read for marketers : The Next 18 Months – “Cutting the Cord”

Must Read for marketers : The Next 18 Months – “Cutting the Cord”“It’s official. Americans are “cutting the cord.” In the last few months alone, more than 600,000 subscribers quit their cable and satellite companies, saying they’re content to find another way to catch their favorite shows.” –Yahoo News This is part one of a […]