Early Adopters make better targets
[vc_row gap=”35″ padding_top=”60px” padding_bottom=”30px”][vc_column][ultimate_heading main_heading=”MCKAY ADVERTISING + ACTIVATION” main_heading_color=”#da2524″ alignment=”left” spacer=”line_only” spacer_position=”middle” line_style=”dotted” line_height=”1″ line_color=”#efefef” main_heading_font_size=”desktop:30px;” main_heading_font_family=”font_family:Fjalla One|font_call:Fjalla+One” main_heading_margin=”margin-bottom:10px;” sub_heading_font_family=”font_family:Fjalla One|font_call:Fjalla+One” sub_heading_font_size=”desktop:20px;” sub_heading_margin=”margin-top:15px;margin-bottom:45px;” margin_design_tab_text=””]Early Adopters make better targets[/ultimate_heading][vc_row_inner][vc_column_inner width=”1/2″][vc_column_text]There is a good amount of discussion about how the “technology early adopter” is a difficult to reach consumer. These individuals avoid commercial messaging through their devices . They use DVR’s, Hopper’s or […]
Digital Display Targeting
[vc_row gap=”35″ padding_top=”60px” padding_bottom=”30px”][vc_column][ultimate_heading main_heading=”MCKAY ADVERTISING + ACTIVATION” main_heading_color=”#da2524″ alignment=”left” spacer=”line_only” spacer_position=”middle” line_style=”dotted” line_height=”1″ line_color=”#efefef” main_heading_font_size=”desktop:30px;” main_heading_font_family=”font_family:Fjalla One|font_call:Fjalla+One” main_heading_margin=”margin-bottom:10px;” sub_heading_font_family=”font_family:Fjalla One|font_call:Fjalla+One” sub_heading_font_size=”desktop:20px;” sub_heading_margin=”margin-top:15px;margin-bottom:45px;” margin_design_tab_text=””]Digital Display Targeting[/ultimate_heading][vc_column_text]In the past few weeks we have been invited to discuss media plans with several new accounts. One of the overall themes we are seeing is a logic based buying […]
Ingenius QR Code Usage
[vc_row gap=”35″ padding_top=”60px” padding_bottom=”30px”][vc_column][ultimate_heading main_heading=”MCKAY ADVERTISING + ACTIVATION” main_heading_color=”#da2524″ alignment=”left” spacer=”line_only” spacer_position=”middle” line_style=”dotted” line_height=”1″ line_color=”#efefef” main_heading_font_size=”desktop:30px;” main_heading_font_family=”font_family:Fjalla One|font_call:Fjalla+One” main_heading_margin=”margin-bottom:10px;” sub_heading_font_family=”font_family:Fjalla One|font_call:Fjalla+One” sub_heading_font_size=”desktop:20px;” sub_heading_margin=”margin-top:15px;margin-bottom:45px;” margin_design_tab_text=””]Ingenius QR Code Usage[/ultimate_heading][vc_row_inner][vc_column_inner width=”1/2″][vc_column_text]Increasingly QR codes are becoming part of our tech venacular. There are still many concerns about effectiveness and no strong agreed upon best paractices. This however is an […]
