Thursday Thoughts On Advertising 133
Every Thursday we look at the trends/updates/interesting articles found in the Digital Marketing + Advertising + Tech industry. Each submission is presented by a different MA+A employee and covers various topics applicable to our business. The following are professional opinions, summaries or both.
This week we’ll look at: Retail Sales Triumphed In June, Facebook Users Said No To Tracking. Now Advertisers Are Panicking, New Ways For Creators To Make A Living, Yet Another Automation Feature Rolling Out In Google Ads.
SOCIAL MEDIA LANDSCAPE
Digital Accounts Director
Yet Another Automation Feature Rolling Out In Google Ads; Friday’s Daily Brief See the article here.
This new feature can help you acquire new customers or encourage repeat buying from existing customers, but it can also be expensive for those with lower budgets. As with all machine learning or AI-driven search features, it’s important to keep an eye on how it’s using your money. It’s automatically enabled and must be turned off manually in your settings.